About Me


Born and raised in Central New Jersey, I have lived in Princeton for 25 years.

I’ve been married to my high school sweetheart since 1987.

My level of education is a bachelor’s degree in economics from The College of New Jersey.

I’ve run a janitorial supply company since 1988.

Travel, hiking, sports, craft beer and cooking are the things

I enjoy most in life.  My guilty pleasure is professional wrestling.

I have been involved in blogging and online marketing since 2015.

My strongest professional skills are writing SEO content and short-form sales copy (emails, social media posts, opt-in pages).

I am also very knowledgeable in SEO (on page and off page) and video marketing (YouTube).

My other skills include photography, videography, video editing and voice over narration.

My experience and outlook give me a unique perspective on marketing – especially in the B2B space.

The marketing niches that fit me best are:

  • Aging
  • Travel
  • Fitness
  • Diet
  • B2B
  • MMO (make money online). 

My tone is slightly humorous and conversational.

I regard professionalism highly and do my best to deliver the utmost value on any project I have.

If you are looking for a freelancer, dedicated to producing measurable results, I would be thrilled to work with you to achieve your goals.

John Astrab